Strategy

Audiology leader blog

Developing the Audiology Leader of Tomorrow

In the constantly changing world of audiology, how do you establish yourself as a leader? The modern practice looks completely different than it did decades ago, and motivating a winning team requires a refined leadership style. By knowing what a modern organization looks like and embracing the skills required to succeed, you can become the […]

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Writing unique content

Unique Content: What it Means for You and Your Patients

What makes a compelling hearing healthcare website? Well, there’s a lot! You need eye-catching and accessible graphics, a functional user interface, a responsive design, and so much more. One of the most important components of your digital strategy, however, is unique content. Your content builds an image of your practice in patients’ minds and can

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How to Make Great First Impressions

Everything You Need to Know About Making Great First Impressions

The first impression you have on a patient can make or break their hearing health journey. In fact, a recent clinical study concluded that a first impression has a strong impact on how patients perceive a healthcare professional’s communication approach and can help to facilitate or inhibit further interaction. Patients can take years to seek

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Digital marketing by CQ Partners

How Digital Marketing Gets More Patients into Your Practice

In 2023, most practice owners would agree that they’ve seen their patients become more tech savvy than ever before. These patients are using their cell phones and computers to do just about everything, so how can we make sure to meet them where they are, and get them to ultimately make an appointment? A strong

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Pave the Way to a Smooth (and Profitable) Patient Journey

Pave the Way to a Smooth (and Profitable) Patient Journey

Patients have come to expect (and demand) easy interactions, convenient access, and an experience free from barriers. Do you have solutions? Other industries have primed patients to have high expectations when it comes to the experience they have with you. Think about it! Your patients can purchase their groceries online through Instacart, place their coffee

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Reconnect '22 Success

Reflecting on Reconnect ’22: What it Really Meant to “Reconnect”

Just two short weeks ago we hosted our first large event since the COVID-19 pandemic began, and the first ever iteration of Reconnect. Why did we name it “reconnect?” Well, because that was exactly what we were trying to accomplish. As we expanded our CQ Partners community and worked on fostering a supportive environment among

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Reconnect '22 Audiology Industry

How to Make the Most Out of Your Reconnect ’22 Experience

With Reconnect ’22 just on the horizon, people are asking: how can each attendee get the most out of the event? There’s plenty of value in just being at Reconnect, but by coming prepared with an idea of what you’re hoping to gain and a post-event plan, you can elevate your experience and put yourself

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Buying OTC Hearing Aids

CQ Can Help You Be the Signal in the Noise – Seeing the Over the Counter (OTC) Announcement as an Opportunity

As an Audiologist for almost 25 years, I have never seen more of a golden opportunity than now to shout from the rooftops the importance of hearing healthcare! In my consulting role at CQ Partners as Director of Audiology, I am often asked how my practices can reach and help more people. Well, this my

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