If you’re a hearing healthcare provider, you’ve likely faced the uncomfortable moment where recommending a product starts to feel more like pushing one. Between growing over-the-counter (OTC) competition, patient skepticism, and the lasting stigma around “sales” in healthcare, hearing aid sales in 2025 are under more scrutiny than ever. So how can you sell more […]
How to Increase Hearing Aid Sales Without Being ‘Salesy’ Read More »
The first impression you have on a patient can make or break their hearing health journey. In fact, a recent clinical study concluded that a first impression has a strong impact on how patients perceive a healthcare professional’s communication approach and can help to facilitate or inhibit further interaction. Patients can take years to seek
Everything You Need to Know About Making Great First Impressions Read More »
Each year, Better Hearing and Speech Month (BHSM) presents a unique opportunity for hearing healthcare professionals to advocate for the importance of hearing health and showcase what they do best – help people hear better. This year, prepare to take advantage of this event with the help of CQ Partners. Follow these tips to make
How You Can Make the Most of Better Hearing and Speech Month Read More »
52.1% of hearing aid purchasers stated that a companion was a major influence on their decision to move forward with hearing aids, but why? The difference that having a companion, or third party, present makes on patient care is tremendous, but to see that difference, your entire practice needs to believe in the benefits of
Companions: Your Game-Changer for Patient Appointments Read More »
Patients have come to expect (and demand) easy interactions, convenient access, and an experience free from barriers. Do you have solutions? Other industries have primed patients to have high expectations when it comes to the experience they have with you. Think about it! Your patients can purchase their groceries online through Instacart, place their coffee
Pave the Way to a Smooth (and Profitable) Patient Journey Read More »
With Reconnect ’22 just on the horizon, people are asking: how can each attendee get the most out of the event? There’s plenty of value in just being at Reconnect, but by coming prepared with an idea of what you’re hoping to gain and a post-event plan, you can elevate your experience and put yourself
How to Make the Most Out of Your Reconnect ’22 Experience Read More »
As an Audiologist for almost 25 years, I have never seen more of a golden opportunity than now to shout from the rooftops the importance of hearing healthcare! In my consulting role at CQ Partners as Director of Audiology, I am often asked how my practices can reach and help more people. Well, this my
On January 1, 2022, the No Surprises Act went into effect. Designed to protect patients from surprise medical bills, this law offers new protections for patients who are receiving care from out-of-network providers and at in-network facilities. It also requires that uninsured or self-pay patients be given expected costs and details of the care they
No Surprises Act and Hearing Care Providers – What to Know Read More »
We talk a lot about patient satisfaction and how to ensure that the next patient who walks through your door leaves happy. But what if they don’t? Have you really helped them? We spoke to two different patients about their first audiology experiences and uncovered several mistakes that should not be done by an audiologist
Real Mistakes Audiologists Have Made & How to Avoid Them Read More »
Physician marketing is essential in today’s increasingly competitive landscape. There are many ways to bring new patients through your door, but when they come from a physician referral, they are that much more ready and willing to take the critical next step in their hearing healthcare journey. That’s because their provider—the person they trust with
Physician Marketing: Expert Tips for Boosting Referrals Read More »
How to Increase Hearing Aid Sales Without Being ‘Salesy’
If you’re a hearing healthcare provider, you’ve likely faced the uncomfortable...
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10 Digital Marketing Do’s and Don’ts for Audiology and ENT Practices
For private audiology and ENT practices, digital marketing...
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Employee Spotlight: Aaron Sturgill
In just over two years with CQ Partners, Customer Success Specialist...
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CQ Partners works with high-achieving hearing healthcare providers who strive for excellence in patient care, professional development, and practice profitability. Learn from us and learn from our community of 1,000 growth-minded members. A true partnership means that all parties are engaged, open-minded, and solution oriented. If that sounds like you, CQ Partners is the perfect fit for your business.
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