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Navigating Managed Care in Hearing Healthcare

I’ll never forget the moment, in 2009, when my primary care physician asked: “So, what do you do for a living?” Upon learning that I was on the practice management and business consulting side of the hearing industry, she immediately dove into ranting and raving about diminishing insurance reimbursements. Once she finally got around to …

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Six Easy Tips for Conducting an Effective Hearing Aid Evaluation

The most challenging aspect of addressing hearing loss is counseling the patient through the acceptance process of amplification. Even in countries where price is not a barrier, acceptance rates are still poor. Denial, cosmetics, stigma, and financial concerns remain the biggest barriers keeping more individuals from seeking treatment for their hearing loss sooner, before it …

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