Not all patient leads are created equal, and when planning for 2025, it’s important to focus on adding quality leads – patients searching for help for their hearing loss. Where do you start? How many leads to do you need to support your goals? Where will those leads come from? With the right strategies and […]
Strategic Planning for 2025: Gain Quality Hearing Healthcare Leads Read More »
How do you establish yourself as the hearing healthcare provider of your community? How do you encourage patients in your area to consider you for their hearing health needs? Establishing brand awareness comes from multiple marketing strategies, but one key tactic you should have in your toolbox is community outreach. What is Community Outreach? Community
Building Awareness for Your Hearing Healthcare Brand: Community Outreach Read More »
The most important asset you have as a business owner/administrator is the people that work for you and the brand that you create to support your patients. The question we’re asked most often as practice consultants is “How can we set our practice apart from our competition and protect ourselves from industry disruptors?” Below are
Practice Differentiation: Seven Areas of Best Practice Read More »
Physician marketing is essential in today’s increasingly competitive landscape. There are many ways to bring new patients through your door, but when they come from a physician referral, they are that much more ready and willing to take the critical next step in their hearing healthcare journey. That’s because their provider—the person they trust with
Physician Marketing: Expert Tips for Boosting Referrals Read More »
According to the FBI, millions of elderly Americans fall victim to some type of financial scam or confidence scheme every year. If that’s not enough cause for concern, they’re being inundated by industry disrupters—managed care, discount plans, big boxes, and OTC (Bose and Apple)—after spending more than a year in isolation, fearing for their health
Patient Trust: Why It’s Important and Five Ways to Build It Read More »
We’ve learned a lot since the start of the pandemic. One thing I learned is that we can do virtually anything and almost everything virtually. From grocery shopping and doctor’s appointments to classes and meetings, we can do it all from the comfort of our homes, without ever having to put on shoes…or even pants.
Seven Tips for Hosting Virtual Community Events Read More »
Industry influencers are creating a defining moment for hearing healthcare businesses. Will yours be among those that rise to the challenge and thrive? When you combine the economic decline created by the pandemic last year with the increasing presence and influence of Third Party Administrators (TPAs) and brand-name OTC options, it’s easy to get overwhelmed
Define a Winning Business Strategy with Our Four Elements of C-A-R-E Read More »
Here I am at a senior health fair a few years ago as my amazing coworkers talk to potential patients and perform otoscopy. See, I’m smiling—nothing to be scared of! Health fairs are an excellent opportunity to connect with your community, educate consumers about hearing loss and hearing aids, promote your business, and drive new
Your Biggest Health Fair Questions Answered Read More »
Getting out into the community is one of the best ways to connect with the public, deliver your “why,” and remind people how important hearing is to their quality life. It can be intimidating though—leaving your office, patients, and staff behind to go out into the community and solicit new patients. But I can tell
6 Steps for Hosting a Successful Lunch & Learn Read More »
Strategic Planning for 2025: Gain Quality Hearing Healthcare Leads
Not all patient leads are created equal, and when planning for 2025, it’s important to...
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Building Awareness for Your Hearing Healthcare Brand: Community Outreach
Discover how to make your brand known by that specific group of people...
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Culture & Marketing: Make Your Hearing Healthcare Brand Come to Life
What makes a brand? Is it a tagline? A color scheme or logo?...
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CQ Partners works with high-achieving hearing healthcare providers who strive for excellence in patient care, professional development, and practice profitability. Learn from us and learn from our community of 1,000 growth-minded members. A true partnership means that all parties are engaged, open-minded, and solution oriented. If that sounds like you, CQ Partners is the perfect fit for your business.
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