Omni-Channel Marketing: The Recommended Approach
Relying on direct mail alone isn’t enough. Discover how an omni-channel marketing strategy delivers consistent messaging and doubles your marketing ROI.
June 14, 2017
Archives
Marketing & Patient Acquisition
Digital Marketing is more than just cool tools
Content fuels SEO, email, and social media — all at once. Discover how a smart content marketing strategy helps your practice attract more leads and grow online.
April 8, 2016
A Decade of Marketing: a journey through change and transformation
The “churn and burn” approach no longer works. Explore how shifting from traditional to targeted, relationship-driven marketing builds sustainable practice growth.
December 18, 2014
Seasonal Advertising
Holidays and seasons are built-in marketing opportunities. Discover how a cyclical seasonal marketing plan keeps your practice top-of-mind and drives consistent patient flow.
September 30, 2013
What Is Public Relations and Why Should I Implement It Into My Marketing Plan?
Discover how public relations builds credibility, boosts awareness, and helps your business stand out. Start leveraging PR today.
March 29, 2013
Social Media: 3 Pitfalls [and How to Avoid Them]
Build a stronger social media strategy with tips to avoid common mistakes and connect with more patients.
September 20, 2012
Social Media 101
Learn social media basics, top platforms, and how to build a smarter digital marketing strategy for your business.
August 9, 2012
Calling All Smart Marketers (who dig data and like saving money)!
Learn how call tracking helps businesses measure marketing ROI, reduce wasted spend, and improve results.
August 3, 2012
Rumor: Direct Mail is Dead
Learn why direct mail marketing still drives ROI and how to improve targeting, offers, and response.
June 28, 2012