Lead Generation: What is it and where do I start?
Without a steady flow of leads, your practice can’t thrive. Discover how to identify your audience, craft your message, and build a lead generation plan that works.
February 5, 2016
Archives
Marketing & Patient Acquisition
Top 3 Ways to Bring in Patients
Is your marketing working? Find out why database outreach, referral programs, and multi-channel advertising are the three pillars of a successful practice strategy.
October 22, 2015
Building Relationships Will Build Your Business
One-and-done marketing won’t sustain your practice. Discover how relationship marketing builds brand loyalty, grows referrals, and turns patients into advocates.
October 7, 2015
A Decade of Marketing: a journey through change and transformation
The “churn and burn” approach no longer works. Explore how shifting from traditional to targeted, relationship-driven marketing builds sustainable practice growth.
December 18, 2014
How About LinkedIn?
People don’t buy from brands — they buy from people. Learn how a deliberate LinkedIn strategy helps your practice build credibility, connections, and new business.
April 7, 2014
What Is Public Relations and Why Should I Implement It Into My Marketing Plan?
Discover how public relations builds credibility, boosts awareness, and helps your business stand out. Start leveraging PR today.
March 29, 2013
Integrated, Organized and Educated Marketing
Learn how to build a marketing strategy that boosts ROI, targets the right audience, and drives consistent business growth. Get started today.
March 7, 2013
Rumor: Direct Mail is Dead
Learn why direct mail marketing still drives ROI and how to improve targeting, offers, and response.
June 28, 2012