Over the last several years, businesses have seen a steep decline in the reach of their organic content on Facebook. This is because Facebook made changes to its algorithm to prioritize content shared by friends and family over marketers and businesses. Not surprisingly, the amount of paid advertisements on the platform has skyrocketed as a […]
Facebook Ads: Top 5 Benefits & Tips for Getting Started Read More »
You have a website. Today, everyone has a website. So, now what? Does your website blow your competitors’ websites out of the water? Almost every patient journey begins with or includes a Google search. Hopefully, your PPC (Paid Per Click) and SEO game is on point and driving prospects to your website. But how many
Take Your Website from Good to Great with These 10 Tips Read More »
PPC (pay-per-click) advertising is a great digital marketing option for those looking for fresh prospects, especially if your market is flooded with traditional marketing efforts. The problem is that online marketing efforts can be difficult to track in the office. Some people will simply say “Google” or “I saw your website” when you ask them
Best Practices for Tracking PPC Leads Read More »
You went to school to be a top-notch hearing healthcare provider, not a top-notch marketing executive, right? Reaching your customers, however, requires you to engage digital marketing and the language that goes along with it. Don’t stress yourself if you don’t know your site impressions from your unique visitors, or your bounce rate from your
SERP, Meta Data, SEM, CTR…what does it all mean? Read More »
As business-focused professionals, we all know that simply having a static online presence is no longer an option if we want to drive traffic to our websites and ultimately into the business. There are a plethora of advanced digital marketing strategies for attracting online traffic, but which ones are best for your practice? If you
Advanced Digital Marketing Strategies: SEO vs. PPC Read More »
Want to know more of what not to do with your online presence? Here’s the remainder of our list of 10 do’s and 10 don’ts to keep your online activities on the right track in 2013. Don’t: Hide your contact information away in an obscure spot or buried page. Do: Present your contact information (address,
More of: Do This, Not That (Part 2) Read More »
CQ Partners’ recommended digital marketing strategy is centered on the development of highly relevant and flexible websites built upon a Content Management System (CMS) platform. CMS websites allow the user (Associate) to make routine changes or updates to their own website (e.g.: store hours, employee bios, headshots, newsletters, blog posts, etc.) These sites are rooted
Intro to Digital Marketing Read More »
Building Awareness for Your Hearing Healthcare Brand: Community Outreach
Discover how to make your brand known by that specific group of people...
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Culture & Marketing: Make Your Hearing Healthcare Brand Come to Life
What makes a brand? Is it a tagline? A color scheme or logo?...
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Elevating Patient Experience: How to Create the Office of Tomorrow
Have you ever been to a medical office or a clinic and noticed that...
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CQ Partners works with high-achieving hearing healthcare providers who strive for excellence in patient care, professional development, and practice profitability. Learn from us and learn from our community of 1,000 growth-minded members. A true partnership means that all parties are engaged, open-minded, and solution oriented. If that sounds like you, CQ Partners is the perfect fit for your business.
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