As an Audiologist for almost 25 years, I have never seen more of a golden opportunity than now to shout from the rooftops the importance of hearing healthcare! In my consulting role at CQ Partners as Director of Audiology, I am often asked how my practices can reach and help more people. Well, this my …
So, you have a website… You secured your hosting, built or had a site built for you, and now you can start raking in the traffic, right? Easy peasy! If you own a website, you have most likely heard of search engine optimization, or SEO. You may even have 3rd party marketing companies whispering in …
Digital Marketing in Healthcare: Why is SEO Important? Read More »
I’ll never forget the moment, in 2009, when my primary care physician asked: “So, what do you do for a living?” Upon learning that I was on the practice management and business consulting side of the hearing industry, she immediately dove into ranting and raving about diminishing insurance reimbursements. Once she finally got around to …
Many of us entered the audiology profession due to a desire to help people and give back. Of course, experiencing an individual hear for the first time with their new hearing devices or cochlear implant can be lifechanging, but what if we could also be lifesaving for our patients? If we begin to embrace practicing …
Are you offering ear cleaning services in your hearing healthcare office? If not, you may want to consider it. It will not only become a valuable service, it will also make you stand out from your competition. I started ear cleaning services about 5 years ago because my patients were asking for it! They didn’t …
On January 1, 2022, the No Surprises Act went into effect. Designed to protect patients from surprise medical bills, this law offers new protections for patients who are receiving care from out-of-network providers and at in-network facilities. It also requires that uninsured or self-pay patients be given expected costs and details of the care they …
No Surprises Act and Hearing Care Providers – What to Know Read More »
CQ Partners 20-person Council is comprised of Audiologists from all across the country in a variety of clinical settings; all with a common goal of bridging clinical and business best practices to better serve patients with hearing loss. Purpose of The Council The Council brings together experts in the field of audiology and provides our …
Exciting Things to Come from the CQ Audiology Advisory Council Read More »
Hiring new personnel for your practice can be a challenge. You want to make sure you find someone with the right personality who is a good fit for the company. Currently, it is a very “hot” job market with many employers hiring extensively all over. It is also an employee-driven hiring season, which means candidates …
Hiring in a Hot Job Market: What You Need to Know Read More »
When a tinnitus patient comes into your office, they are likely already overwhelmed with how it is impacting their life, and they may even have frustrations with how their tinnitus has been addressed in the past. The phrase “learn to live with it” is sometimes used as the catch-all for tinnitus problems. While all of …
How I Talked a Tinnitus Patient off the Ledge in 4 Steps Read More »
It’s well known that today’s business needs to have a strong online presence to compete in our digital world. In the hearing healthcare world, our demographic is getting more tech-savvy than ever. Many younger baby boomers have used computers through much of their adult lives and nearly 80% of baby boomers use Facebook. However, …
How CQ Partners and Their Members are Making a Difference in the NFL Community
For over a decade, CQ Partners has been developing an important relationship with NFL...
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Companions: Your Game-Changer for Patient Appointments
52.1% of hearing aid purchasers stated that a companion was a major influence on their...
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CQ Partners Employee Spotlight: Miki Follin
Get to know CQ Partners Assistant Account Manager Miki Follin! Learn what she...
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