Incorporating a digital component into your marketing plan is no longer a luxury, it’s a necessity. In order to stay relevant with your current target audience and your next generation of customers, it’s imperative to have a strong website presence. And once you have that website presence, it’s just as important for customers to be …
Owning a business can be heaven. Freedom to call your own shots, manage your own risk, live by your values, and spit in the eye of all those who said you’d never be able to do it. Owning a business can also be hell. Endless hours, time spent on tasks you don’t enjoy and aren’t …
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Want to know more of what not to do with your online presence? Here’s the remainder of our list of 10 do’s and 10 don’ts to keep your online activities on the right track in 2013. Don’t: Hide your contact information away in an obscure spot or buried page. Do: Present your contact information (address, …
Want to know what not to do with your online presence? Here’s a list of 10 do’s and 10 don’ts to keep your online activities on the right track in 2013. Don’t: Build a “bells & whistles” flashy website. Do: Stick to the fundamentals — but it doesn’t have to be boring or utilitarian. Take …
It’s a great feeling when you get positive feedback in life. Whether it’s kudos on a job well done, a compliment on the way you look or a ‘thank you’ for a good deed accomplished. The same feeling applies to your practice, except it doesn’t have to be a passing note of gratitude. Testimonials are …
How Great is Your Practice? Let Customers be Your Biggest Fans! Read More »
Welcome to 2013, another year and 365 more opportunities to make marketing work for you. There are many mediums that compete for your overall budget and with all of the options available from direct mail to print to digital, how do you know which marketing tactics are best for your practice? We’ll explore the difference …
Do you know what you’ll see when you conduct a Google search for your own name? Most of us want to know what kind of information is out there about us and what others are saying about us on the Web. While we may chalk it up to curiosity, or even ego, we should be …
The trend towards integrating digital media into one’s marketing plan is definitely on the uptick in the Audiology world and curiosity is piquing regarding social media forums. As I speak with Associates daily, it’s inevitable that questions arise on social media, which is a wonderful! Last year at this time, I was begging business owners …
Social Media: 3 Pitfalls [and How to Avoid Them] Read More »
By now, you probably have a pretty good idea of your current target audience’s preferences, characteristics and what makes them tick. But what about the next generation of customers? Your upcoming target audience – the Baby Boomers – is different from the current 65+ market. The defining attitude and lifestyle of the Boomer population (broadly …
It’s likely you have a website for your business already — statistically speaking, most businesses today have a web presence of some sort. Great! Can you say one way or the other if it is working for you? Is it designed to be informative, does it provide consumers with relevant content, and has it helped …
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CQ Partners works with high-achieving hearing healthcare providers who strive for excellence in patient care, professional development, and practice profitability. Learn from us and learn from our community of 1,000 growth-minded members. A true partnership means that all parties are engaged, open-minded, and solution oriented. If that sounds like you, CQ Partners is the perfect fit for your business.
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