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Whenever practice owners claim their marketing isn’t working, we always respond with the same question: “Are you tracking your marketing activities?” There are so many marketing tools available such as call tracking, Google Analytics, or even our Direct Mail Calculator that can help you be more strategic and deliberate with your marketing efforts. Tracking is

One of the challenges that our Associates face regularly is finding ways to bring leads in the door. Many practices focus on outbound marketing tactics like direct mail, advertising and events, which are all crucial components to marketing plans, but there are goldmines practices are sitting on that may not be fully utilized — their

“It usually takes more than three weeks to prepare a good impromptu speech.” – Mark Twain In the Audiology industry [and many others], we find ourselves working harder to reach our target audience frequently, consistently and across multiple platforms. From direct marketing to print to digital and social media, all of these tactics work together