There are those individuals who believe that direct mail doesn’t work anymore, but our Associates’ numbers tell another story! Based on our practices’ data, the average cost-per-call is $247 and the cost-per-appointment is $442. Over the past year, direct mail generated an average of 40 percent ROI for our Associates. In fact, when it is […]
Six Key Elements to an Effective Direct Mail Campaign Read More »
Marketing has changed. Since 2000, essentially all businesses prepared for these changes with toll-free numbers and considered themselves ready for inbound marketing. Inbound marketing is waiting for consumers to call — or text, or visit, or click through to — your business. Use of the word waiting doesn’t do the concept justice, however. Inbound marketing
Master the data, better serve your customers! Read More »
Every quarter, we conduct ROI reports for Associates who share their marketing results with us. We then compile those results and look at the data from a broader perspective to determine marketing trends in our industry. Here are three interesting insights from our most recent ROI analysis that we all can benefit from. At 87%
What You Didn’t Know About Marketing Read More »
We all know that marketing can be challenging! At CQ Partners we want to make sure our Associates are getting the most value from their marketing investment. To do that we routinely analyze our customers’ marketing program results. Then, we assess the performance of the individual practice’s efforts against their marketing plan and provide recommendations
Marketing Trends You Need to Know. Read More »
We all know that marketing can be expensive! At CQ Partners we want to make sure that our Associates are getting the most value from their marketing investment. To do that we routinely analyze our customers’ marketing program results. Then, we assess the performance of the individual practice’s efforts against their marketing plan and provide
Marketing Trends You Need to Know. Read More »
It’s almost that time of year again where we designate an entire month to emphasizing the importance of hearing health and wellness. That’s right – Better Hearing and Speech Month. This May, the American Speech-Language-Hearing Association (ASHA), has selected the theme of “Communication Takes Care”. Be prepared for your social media timelines to be flooded
Getting Ready for Better Hearing and Speech Month Read More »
In today’s business environment we’re fortunate to have access to a variety of marketing tools that let us communicate easier with our customers and prospects, observe competitors, and scrutinize the market. Many small business owners are competing more effectively using digital media (and extending the value of their traditional marketing efforts). These newer digital tools
Digital Marketing is more than just cool tools Read More »
Generating a steady supply of patients and maintaining a full schedule is a critical part in developing a profitable practice. However, we all know it can be a challenging process. Now is the time to reevaluate your business to determine what initiatives are effectively driving traffic to your office and what things you can be
Lead Generation: What is it and where do I start? Read More »
Welcome to 2016! The world has become a show-me-you-know-me marketplace. Meaning, if companies want to keep customers happy and loyal they must first prove just how valuable customers are by making every interaction personal and relevant to their needs. The same is true for prospective customers and your database is full of those! So, how
The Customer Experience Imperative: Strategies for Relevant Marketing Read More »
How Content is Connected to Website Optimization and How to Include it in Your Marketing Strategy! As marketing professionals, we hear questions from our Associates daily regarding how to best reach their target audience. More and more, these questions are focused on digital marketing. How do I get to the top of Google search
Why Update Your Website? Read More »
Employee Spotlight: Katlyn Paskorz
With a passion for creativity, collaboration, and continuous learning, Katlyn Paskorz...
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Employee Spotlight: Genevieve Brodie
As one of CQ Partners’ talented account executives, Genevieve Brodie has been...
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Lead Generation that Connects Patients to Your Practice
Running a practice can get hectic, especially if you have a small team or...
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CQ Partners works with high-achieving hearing healthcare providers who strive for excellence in patient care, professional development, and practice profitability. Learn from us and learn from our community of 1,000 growth-minded members. A true partnership means that all parties are engaged, open-minded, and solution oriented. If that sounds like you, CQ Partners is the perfect fit for your business.
CQ Partners | 225 Wilmington West Chester Pike Suite 300, Chadds Ford, PA 19317 | 800-984-3272
