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Reconnect '22 Success

Reflecting on Reconnect ’22: What it Really Meant to “Reconnect”

Just two short weeks ago we hosted our first large event since the COVID-19 pandemic began, and the first ever iteration of Reconnect. Why did we name it “reconnect?” Well, because that was exactly what we were trying to accomplish. As we expanded our CQ Partners community and worked on fostering a supportive environment among …

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Reconnect '22 Audiology Industry

How to Make the Most Out of Your Reconnect ’22 Experience

With Reconnect ’22 just on the horizon, people are asking: how can each attendee get the most out of the event? There’s plenty of value in just being at Reconnect, but by coming prepared with an idea of what you’re hoping to gain and a post-event plan, you can elevate your experience and put yourself …

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Buying OTC Hearing Aids

CQ Can Help You Be the Signal in the Noise – Seeing the Over the Counter (OTC) Announcement as an Opportunity

As an Audiologist for almost 25 years, I have never seen more of a golden opportunity than now to shout from the rooftops the importance of hearing healthcare! In my consulting role at CQ Partners as Director of Audiology, I am often asked how my practices can reach and help more people. Well, this my …

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Patient Recall: The Key to a Successful Comeback Plan

During the COVID-19 shutdowns this spring, many practices struggled with finding the right way to communicate with patients. Overwhelmingly, practices that followed a plan and stayed connected to their database and/or used a service like Your Patient Contact Center (YPCC) to make calls to patients realized two great benefits. First, those practices reassured patients that …

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Five Simple Ways to Create a Five-Star Patient Experience

Think about the last time you received top-notch customer service. Did your doctor call to check up on you the day after a procedure? Did a restaurant give you extra sauces and napkins with your delivery? Did your accountant send a handwritten note on your birthday? Now think about the last time you received terrible …

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Seven Reasons to Call Your Patients

Telemarketing can be an unsettling word for some. It evokes the days of yesteryear when family dinners were interrupted by phone calls and last names were mispronounced beyond recognition. Forget what you thought you knew about telemarketing. In fact, forget the word ‘telemarketing’ entirely. At CQ Partners, we’ve turned outbound dialing into a service essential …

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Community Outreach: Do It Right & Drive More Sales

Hopefully, you’ve spent 2019 focusing on your practice. Not just making sure you’re selling hearing aids but working on the internal health of the business: You’ve completed a pricing analysis, ensured every employee has the right training to be successful, and you’re executing a marketing plan (hopefully with CQ Partners managing it!). But you haven’t …

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Take Your Website from Good to Great with These 10 Tips

You have a website. Today, everyone has a website. So, now what? Does your website blow your competitors’ websites out of the water? Almost every patient journey begins with or includes a Google search. Hopefully, your PPC (Paid Per Click) and SEO game is on point and driving prospects to your website. But how many …

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Database = More Qualified Leads: The Who, Why & How

Many of the practices that I speak to assume marketing is centered around bringing in new people. While that is a key component, that is not all that marketing is. The definition of marketing provided by the American Marketing Association states: “Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and …

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Creating a Robust Patient & Professional Referral Program

Attracting new patients is critical to your practice’s health, growth and long-term stability. Recently Dr. Howard Ong, owner of Seal Beach Dentistry, and Dr. Kathy Wentworth, owner of PetPoint Medical Center and Resort, two members of Insights from the Outside, a panel of clinician practice owners created by CareCredit from multiple disciplines, including dentistry, veterinary …

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